Last updated: September 2026
Global rank: Worldwide · 2026-09
#348,201
AI visibility: Grade D
59
SEO health: Latest audit
0
Visits
17
per month, estimated
Keywords
75
ranking in Google
Organic share
100%
17 organic visits
LLMS.txt
Published
74 lines AI engines can read
You're seeing the free preview of bergfreunde.dk
bergfreunde.dk Company Profile
Bergfreunde runs a focused online shop that stocks hiking boots, climbing hardware, tents, backpacks and technical apparel for people who spend serious time outside. The site pulls together products from established European and global brands so customers can compare specs and prices in one place without visiting multiple stores. Shoppers get straightforward advice through buying guides and checklists that cover ever…
Bergfreunde was founded in 2008, about 18 years ago, and is headquartered in Aarhus, Denmark. Its workforce is listed as between 51 and 200 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Outdoor Gear; and E-commerce. Total funding on record is Bootstrapped. Its tagline reads: "Quality outdoor gear for real adventures".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Aarhus, Denmark
- Founded
- 2008
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
bergfreunde.dk Web Traffic Statistics
Key findings
- Bergfreunde (Retail, E-commerce & Consumer Goods) is ranked #348,201 worldwide in our September 2026 domain ranking, up 36,621 places from #384,822 in August 2026.
- It is estimated to receive about 17 visits a month from search, 100% of it organic, across 75 ranking keywords.
- Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 74 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #348,201 | ▲ 36,621 |
| August 2026 | #384,822 | ▲ 32,889 |
| July 2026 | #417,711 | ▼ 77,083 |
| June 2026 | #340,628 | — |
| May 2026 | #340,628 | ▲ 65,904 |
| April 2026 | #406,532 | ▲ 7,187 |
| March 2026 | #413,719 | ▼ 101,639 |
| February 2026 | #312,080 | — |
What this company does
Bergfreunde runs a focused online shop that stocks hiking boots, climbing hardware, tents, backpacks and technical apparel for people who spend serious time outside. The site pulls together products from established European and global brands so customers can compare specs and prices in one place without visiting multiple stores. Shoppers get straightforward advice through buying guides and checklists that cover ever…
Our read on the site
The website bergfreunde.dk exhibits significant SEO deficiencies, primarily due to missing essential on-page elements such as title tags, meta descriptions, and headings. Additionally, technical issues such as the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon further hinder its SEO performance.
bergfreunde.dk Traffic and Visitor Engagement
bergfreunde.dk draws an estimated 17 visits a month from search engines. Effectively all of it is organic — about 17 visits from unpaid results. Spread across 75 ranking keywords, that averages roughly 0.2 organic visits per keyword.
Monthly visits
17
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
17
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
bergfreunde.dk AI Visibility
On our AI visibility scale bergfreunde.dk earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
bergfreunde.dk LLMS.txt
The llms.txt on bergfreunde.dk runs to 74 lines (4,376 characters) across 12 sections, last generated in May 2026. It introduces the site as "Bergfreunde - Outdoor Gear Shop". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Sports, Fitness & Recreation; and Outdoor Gear. It describes 5 products, including Hiking Boots, Climbing Shoes and Backpacks. Services it lists include Gear Advice, Size Help and Order Tracking. The audience it names is Active adults interested in hiking and climbing, aged 18-45 (Denmark and Nordic countries). Technologies it mentions include HTTPS and E-commerce platform. The keywords it claims start with "hiking gear", "climbing equipment", "camping gear" and "outdoor apparel".
Status
Published
AI engines can read it
Lines
74
In the file
Size
4.4K
Characters
Sections
12
Updated May 30, 2026
What the file says
# Bergfreunde - Outdoor Gear Shop ## About Bergfreunde runs a focused online shop that stocks hiking boots, climbing hardware, tents, backpacks and technical apparel for people who spend serious time outside. The site pulls together products from established European and global brands so customers can compare specs and prices in one place without visiting multiple stores. Shoppers get straightforward advice through buying guides and checklists that cover everything from winter layering to basic safety on rock. The business serves both weekend hikers and more experienced climbers who need reliable equipment that holds up in tough conditions. Pricing stays competitive with frequent promotions on popular items like approach shoes and sleeping bags. Orders ship across Denmark and neighboring countries with clear delivery windows and easy returns. The team keeps the catalog updated with new seasonal releases and tests gear for durability before featuring it. Repeat buyers appreciate the loyalty points system that knocks a bit off future purchases. Inventory covers entry-level options for beginners as well as premium technical pieces for alpine routes. Customer service answers sizing and compatibility questions quickly by email or phone. The company avoids flashy marketing and sticks to practical product information that helps people choose the right item the first time. Seasonal ca
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Hiking BootsContact for pricing
- Climbing ShoesContact for pricing
- BackpacksContact for pricing
- TentsContact for pricing
- JacketsContact for pricing
Services it tells AI about
- Gear AdviceFree
- Size HelpFree
- Order TrackingFree
Competitors it names
Audience it targets
Active adults interested in hiking and climbing · 18-45 · Denmark and Nordic countries
Company type
Private
bergfreunde.dk Organic Keywords
Google lists bergfreunde.dk for about 75 keywords, which together bring an estimated 17 organic visits a month.
Ranking keywords
75
Found in Google for this domain
Visits they bring
17
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
bergfreunde.dk SEO Audit
The latest technical audit of bergfreunde.dk scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- CriticalCreate a Robots.txt File
- CriticalCreate a Sitemap.xml
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
bergfreunde.dk Competitors and Alternatives
Bergfreunde's company profile names https://www.outdoorgearlab.com, https://www.rei.com, https://www.mountainhardwear.com and https://www.campman.com as competitors. Its own llms.txt adds https://www.backcountry.com and https://www.cabelas.com. Outside its market, the domains ranked closest to it in our worldwide ranking are visitwallonia.fr, pigg-party.com, brainbalancecenters.com and oraclerealm47.com.
bergfreunde.dk Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
bergfreunde.dk Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for bergfreunde.dk yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Top-ranked companies
Each with its own report.
Wait — let's zoom out.
You are looking at one domain. bergfreunde.dk competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut AI reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.