Last updated: September 2026
Global rank: Worldwide · 2026-09
#318,100
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
22
per month, estimated
Keywords
49
ranking in Google
Organic share
100%
22 organic visits
LLMS.txt
Published
80 lines AI engines can read
You're seeing the free preview of appelrath.com
appelrath.com Company Profile
Appelrath-Cüpper stands as one of Germany's longstanding names in fashion retail, delivering high-quality clothing and accessories primarily through catalog and online channels. Founded decades ago, the company has built a loyal customer base across Europe with its focus on timeless styles, from elegant dresses and suits to casual wear and outerwear. They cater especially to women over 40 who appreciate durable, well…
Appelrath-Cüpper was founded in 1955, about 71 years ago, and is headquartered in Hilden, Germany. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Fashion Retail, Online Marketplace and Catalog Retail. Products on record for it: Women's Dresses, Men's Suits, Outerwear Collection and Shoes & Accessories. Reported revenue is $250M (2023), and total funding is listed at Bootstrapped. Its tagline reads: "Premium Fashion for Modern Women and Men".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Hilden, Germany
- Founded
- 1955
- Employees
- 501-1000
- Revenue
- $250M (2023)
- Funding
- Bootstrapped
- Products
- Women's Dresses, Men's Suits, Outerwear Collection, Shoes & Accessories
appelrath.com Web Traffic Statistics
Key findings
- Appelrath-Cüpper (Retail, E-commerce & Consumer Goods) is ranked #318,100 worldwide in our September 2026 domain ranking, up 119,572 places from #437,672 in August 2026.
- It is estimated to receive about 22 visits a month from search, 100% of it organic, across 49 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 80 lines.
- Its last technical audit scored 0/100.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #318,100 | ▲ 119,572 |
| August 2026 | #437,672 | ▼ 49,881 |
| July 2026 | #387,791 | ▼ 71,729 |
| June 2026 | #316,062 | — |
| May 2026 | #316,062 | ▲ 40,685 |
| April 2026 | #356,747 | ▼ 49,479 |
| March 2026 | #307,268 | ▲ 295,973 |
| February 2026 | #603,241 | — |
What this company does
Appelrath-Cüpper stands as one of Germany's longstanding names in fashion retail, delivering high-quality clothing and accessories primarily through catalog and online channels. Founded decades ago, the company has built a loyal customer base across Europe with its focus on timeless styles, from elegant dresses and suits to casual wear and outerwear. They cater especially to women over 40 who appreciate durable, well…
appelrath.com Traffic and Visitor Engagement
appelrath.com draws an estimated 22 visits a month from search engines. Effectively all of it is organic — about 22 visits from unpaid results. Spread across 49 ranking keywords, that averages roughly 0.4 organic visits per keyword.
Monthly visits
22
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
22
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
appelrath.com AI Visibility
On our AI visibility scale appelrath.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
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appelrath.com LLMS.txt
The llms.txt on appelrath.com runs to 80 lines (3,233 characters) across 12 sections, last generated in May 2026. It introduces the site as "Appelrath-Cüpper - Fashion Online Shop". It tells AI engines the business works in Fashion Retail, E-commerce and Catalog Commerce. It describes 5 products, with prices such as Women's Maxi Dress at €79.95, Men's Chino Pants at €59.90 and Winter Coat at €149. Services it lists include Personal Styling Advice, Express Delivery, Catalog Subscription and Size Recommendation Tool. The audience it names is Women, Men, Families, aged 35-65 (DACH Region). Technologies it mentions include HTTPS, Responsive Viewport and E-commerce Platform. The keywords it claims start with "Damenmode online", "Herrenbekleidung", "Modekatalog" and "Größen bis 54".
Status
Published
AI engines can read it
Lines
80
In the file
Size
3.2K
Characters
Sections
12
Updated May 14, 2026
What the file says
# Appelrath-Cüpper - Fashion Online Shop ## About Appelrath-Cüpper is a premier German fashion retailer renowned for its catalog and online sales of women's and men's apparel. With roots tracing back to 1955, they specialize in high-quality, size-inclusive clothing that appeals to a mature demographic seeking timeless elegance over fleeting trends. The company distributes millions of catalogs quarterly while powering a seamless e-commerce site with detailed product imagery and styling tips. Their collections span dresses, blouses, trousers, coats, and accessories, often featuring sustainable fabrics in newer lines. Customer service is a cornerstone, offering expert advice and hassle-free returns. Appelrath-Cüpper serves primarily the DACH region, building loyalty through discounts and personalized recommendations. They've adapted to digital shifts without abandoning their catalog heritage. Menswear expansion has doubled their market reach. Seasonal promotions keep shoppers engaged year-round. Overall, they deliver reliable fashion with German craftsmanship. **Areas of Work:** Fashion Retail, E-commerce, Catalog Commerce ## Things to Remember - **Website:** https://appelrath.com - **Address:** Hilden, Germany - **Contact:** - **Phone:** - **Hours:** Mon-Fri 8-20, Sat 9-18 - **Timezone:** CET - **Currency:** EUR - **Company Type:** Private - **Employees:** 501-1000 - **Reven
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Women's Maxi Dress€79.95
- Men's Chino Pants€59.90
- Winter Coat€149
- Leather Handbag€89
- Blouse Collection€45-€65
Services it tells AI about
- Personal Styling AdviceFree
- Express Delivery€4.95
- Catalog SubscriptionFree
- Size Recommendation ToolFree
- Loyalty ProgramFree
Competitors it names
Audience it targets
Women, Men, Families · 35-65 · DACH Region
Company type
Private
appelrath.com Organic Keywords
Google lists appelrath.com for about 49 keywords, which together bring an estimated 22 organic visits a month.
Ranking keywords
49
Found in Google for this domain
Visits they bring
22
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
appelrath.com SEO Audit
The latest technical audit of appelrath.com scored 0 out of 100 overall. The audit makes 8 recommendations in all.
Overall
SEO
Performance
Accessibility
appelrath.com Competitors and Alternatives
Appelrath-Cüpper's company profile names zalando.de, asos.com, hm.com and mango.com as competitors. Its own llms.txt adds bonprix.de and aboutyou.com. Outside its market, the domains ranked closest to it in our worldwide ranking are pleasecontinueforward.com, s-housing.jp, iraqiairways.com.iq and itd.tools.
appelrath.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
appelrath.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for appelrath.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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