Last updated: September 2026

Sep 2026

alessi.com — September 2026 traffic, keywords & AI visibility

AlessiRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#117,760

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

88.7K

per month, estimated

Keywords

2.7K

ranking in Google

Organic share

100%

88.7K organic visits

LLMS.txt

Published

81 lines AI engines can read

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alessi.com Company Profile

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Alessi has been shaping the way people experience the kitchen for generations. Based in Italy, the company creates objects that blend practical function with striking visual appeal. Their range covers cookware, tableware, and accessories that feel at home in both busy family kitchens and refined dining spaces. From stainless steel kettles to colorful storage jars, each piece carries the signature of thoughtful Italia…

Alessi was founded in 1921, about 105 years ago, and is headquartered in Crusinallo, Italy. Its workforce is listed as between 201 and 500 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Design, Creative & Digital Experience; Italian Kitchenware; and Home Decor. Total funding on record is Bootstrapped. Its tagline reads: "Italian design that turns everyday kitchen moments into something special".

Retail, E-commerce & Consumer GoodsDesign, Creative & Digital ExperienceItalian KitchenwareHome Decor
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Crusinallo, Italy
Founded
1921
Employees
201-500
Revenue
Not Disclosed
Funding
Bootstrapped

alessi.com Web Traffic Statistics

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Key findings

  • Alessi (Retail, E-commerce & Consumer Goods) is ranked #117,760 worldwide in our September 2026 domain ranking, up 2,846 places from #120,606 in August 2026.
  • It is estimated to receive about 88,700 visits a month from search, 100% of it organic, across 2,702 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 81 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
alessi.com global rank history
MonthRankMove
September 2026#117,760▲ 2,846
August 2026#120,606▼ 6,892
July 2026#113,714▲ 204
June 2026#113,918—
May 2026#113,918▼ 9,077
April 2026#104,841▼ 1,492
March 2026#103,349▼ 6,646
February 2026#96,703—

What this company does

Alessi has been shaping the way people experience the kitchen for generations. Based in Italy, the company creates objects that blend practical function with striking visual appeal. Their range covers cookware, tableware, and accessories that feel at home in both busy family kitchens and refined dining spaces. From stainless steel kettles to colorful storage jars, each piece carries the signature of thoughtful Italia…

Our read on the site

The overall SEO health of the website alessi.com is critically poor due to missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which severely hinder the site's search…

Retail, E-commerce & Consumer GoodsDesign, Creative & Digital ExperienceItalian KitchenwareHome Decor

alessi.com Traffic and Visitor Engagement

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alessi.com draws an estimated 88,700 visits a month from search engines. Effectively all of it is organic — about 88,700 visits from unpaid results. Paid search contributes only about 5 visits a month. Spread across 2,702 ranking keywords, that averages roughly 33 organic visits per keyword.

Monthly visits

88.7K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

88.7K

100% of all traffic

Paid visits

5

0.01% of its search traffic

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

alessi.com AI Visibility

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On our AI visibility scale alessi.com earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

alessi.com LLMS.txt

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The llms.txt on alessi.com runs to 81 lines (4,975 characters) across 12 sections, last generated in May 2026. It introduces the site as "Alessi". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Design, Creative & Digital Experience; and Italian Kitchenware. It describes 5 products, including 9093 Kettle, Juicy Salif Lemon Squeezer and A di Alessi Storage Jars. Services it lists include Custom Design Commission, Corporate Gifting, Design Consultation and Product Repair Service. The audience it names is Design-conscious consumers who appreciate quality kitchen products, aged 25-55 (Global). Technologies it mentions include HTTPS. The keywords it claims start with "Italian kitchenware", "designer kitchen products", "luxury kitchenware" and "modern kitchen accessories".

Status

Published

AI engines can read it

Lines

81

In the file

Size

5.0K

Characters

Sections

12

Updated May 17, 2026

What the file says

# Alessi

## About
Alessi has been shaping the way people experience the kitchen for generations. Based in Italy, the company creates objects that blend practical function with striking visual appeal. Their range covers cookware, tableware, and accessories that feel at home in both busy family kitchens and refined dining spaces. From stainless steel kettles to colorful storage jars, each piece carries the signature of thoughtful Italian craftsmanship. The brand works with a wide network of international designers, keeping its catalog fresh while staying true to its roots. Home cooks, professional chefs, and design enthusiasts all find something that fits their style. Retail partners around the world carry the collection, making it easy for customers to bring a bit of Italy into their homes. The company also releases limited editions and collaborations that attract collectors. Sustainability has become a stronger focus in recent years, with more products made from recycled materials. Their approach balances heritage with modern needs, which helps them stay relevant across different markets. Alessi products often become conversation starters because of their distinctive shapes and colors. The company maintains a strong presence in both physical stores and online shops. They serve customers who value quality over mass-produced alternatives. Their design philosophy encourages peopl

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Retail, E-commerce & Consumer GoodsDesign, Creative & Digital ExperienceItalian Kitchenware

Keywords it claims

Italian kitchenwaredesigner kitchen productsluxury kitchenwaremodern kitchen accessoriesbest kitchen giftskitchen design inspirationAlessi product reviewseco-friendly kitchenwareItalian design trendsgift ideas for chefs

Technologies

HTTPS

Products it tells AI about

  • 9093 KettleContact for pricing
  • Juicy Salif Lemon SqueezerContact for pricing
  • A di Alessi Storage JarsContact for pricing
  • Mami CookwareContact for pricing
  • Alessi Tableware CollectionContact for pricing

Services it tells AI about

  • Custom Design CommissionContact for pricing
  • Corporate GiftingContact for pricing
  • Design ConsultationContact for pricing
  • Product Repair ServiceContact for pricing
  • Exclusive CollaborationsContact for pricing

Competitors it names

https://www.zwilling.comhttps://www.wmf.comhttps://www.lecreuset.comhttps://www.cuisinart.comhttps://www.bodum.comhttps://www.kitchenaid.com

Audience it targets

Design-conscious consumers who appreciate quality kitchen products · 25-55 · Global

Company type

Private

alessi.com Organic Keywords

See all keywords

Google lists alessi.com for about 2,702 keywords, which together bring an estimated 88,700 organic visits a month.

Ranking keywords

2.7K

Found in Google for this domain

Visits they bring

88.7K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsDesign, Creative & Digital ExperienceItalian KitchenwareHome Decor

alessi.com SEO Audit

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The latest technical audit of alessi.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • CriticalAdd H1 Tags
  • HighCreate Robots.txt File
  • HighDevelop Sitemap.xml

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

alessi.com Competitors and Alternatives

Compare competitors

Alessi's company profile names https://www.zwilling.com, https://www.wmf.com, https://www.lecreuset.com and https://www.cuisinart.com as competitors. Its own llms.txt adds https://www.bodum.com and https://www.kitchenaid.com. Outside its market, the domains ranked closest to it in our worldwide ranking are bsmartdata.com, zephr.app, it-algorithm.ru and scielo.org.pe.

https://www.zwilling.com
https://www.wmf.com
https://www.lecreuset.com
https://www.cuisinart.com
https://www.bodum.com
https://www.kitchenaid.com

alessi.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

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Companies ranked next to alessi.com

Neighbours of #117,760 in our worldwide ranking — each with its own report.

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