Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
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Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#33,791
AI visibility: Grade A+
97
SEO health: Latest audit
95
Visits
31.7K
per month, estimated
Keywords
2.0K
ranking in Google
Organic share
100%
31.7K organic visits
LLMS.txt
Published
140 lines AI engines can read
You're seeing the free preview of points.com
A snapshot of how points.com performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
Points.com operates within the loyalty commerce space by offering platforms that allow loyalty programs to buy and sell their currencies. Their main offerings center on loyalty currency retailing, where programs can generate additional revenue through point sales, alongside tools for everyday earn and burn activities that integrate rewards into routine consumer purchases and redemptions. This setup helps programs han…
Our read on the site
Excellent! Strong performance and SEO.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
31.7K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
31.7K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
140
In the file
Size
6.9K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
2.0K
Found in Google for this domain
Visits they bring
31.7K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
Excellent
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
Points.com operates within the loyalty commerce space by offering platforms that allow loyalty programs to buy and sell their currencies. Their main offerings center on loyalty currency retailing, where programs can generate additional revenue through point sales, alongside tools for everyday earn and burn activities that integrate rewards into routine consumer purchases and redemptions. This setup helps programs han…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for points.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #33,791 in our worldwide ranking — each with its own report.
You are looking at one domain. points.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
100/100
robots ✓ · sitemap ✓
Detected
Fix these first
Updated Mar 11, 2026
# Points - Global Leader in Loyalty Commerce ## About Points is the global leader in loyalty commerce, offering innovative solutions to enhance loyalty programs for businesses worldwide. By leveraging cutting-edge technology, Points helps brands engage customers more effectively and drive growth through strategic loyalty initiatives. The company is committed to fostering an exceptional workplace culture that attracts top talent and encourages creativity. With a presence in multiple countries, Points continues to revolutionize how loyalty programs are managed and optimized. **Areas of Work:** Loyalty Commerce, Customer Engagement, Technology Solutions ## Things to Remember - **Website:** https://points.com - **Address:** Toronto, Ontario, Canada - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/Toronto - **Currency:** USD - **Company Type:** Private - **Employees:** 150 employees - **Revenue:** $25M - **Hiring Status:** Yes, actively hiring ## Products - **Loyalty Program Management** (Contact for pricing): A comprehensive platform to design, manage, and optimize loyalty programs for businesses, ensuring seamless integration and enhanced customer retention. - **Customer Engagement Solutions** (Contact for pricing): Tools and strategies to increase customer interaction and satisfaction through personalized rewards
Sections in the file
Areas of work
Keywords it claims
Technologies
SEO
Excellent
Performance
Excellent
Accessibility
Excellent
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Businesses, Marketing Professionals, Customer Success Teams · 25-54 · Global
Company type
Private · actively hiring