Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
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Featured
Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#1,507
AI visibility: Grade A
86
SEO health: Latest audit
86
Visits
1.2K
per month, estimated
Keywords
521
ranking in Google
Organic share
100%
1.2K organic visits
LLMS.txt
Published
142 lines AI engines can read
You're seeing the free preview of kaspi.kz
A snapshot of how kaspi.kz performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
Kaspi.kz operates as an all-in-one online platform that combines retail shopping with everyday banking and payment services. Visitors can browse products and complete purchases using credit or installment plans, pay for utilities and other services, send transfers with currency conversion, and check details like card statements, deposit balances, or loan amounts owed. The site also includes sections for tracking Kasp…
Our read on the site
The overall SEO health of kaspi.kz is moderately strong, with a high performance score of 92/100. However, significant areas for improvement exist, particularly in accessibility and on-page SEO elements such as missing H1 tags and alt attributes for images.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
1.2K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
1.2K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
142
In the file
Size
5.8K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
521
Found in Google for this domain
Visits they bring
1.2K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
Kaspi.kz operates as an all-in-one online platform that combines retail shopping with everyday banking and payment services. Visitors can browse products and complete purchases using credit or installment plans, pay for utilities and other services, send transfers with currency conversion, and check details like card statements, deposit balances, or loan amounts owed. The site also includes sections for tracking Kasp…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for kaspi.kz yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #1,507 in our worldwide ranking — each with its own report.
You are looking at one domain. kaspi.kz competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
6/8 core fields
85/100
robots ✓ · sitemap ✗
Detected
Fix these first
Updated Feb 24, 2026
# Kaspi Official Website ## About Kaspi is a leading financial technology company in Kazakhstan, offering a wide range of services including digital banking, credit purchases, utility payments, and currency conversions. The company aims to simplify financial transactions for individuals and businesses through innovative solutions like Kaspi Bonus and installment purchases. With a focus on convenience and flexibility, Kaspi serves millions of users with a seamless digital experience. **Areas of Work:** Fintech, E-commerce, Digital Banking ## Things to Remember - **Website:** https://kaspi.kz - **Address:** Almaty, Kazakhstan - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** 24/7 Support - **Timezone:** Asia/Almaty - **Currency:** KZT - **Company Type:** Public - **Employees:** 2000 - **Revenue:** $500M - **Hiring Status:** Yes, actively hiring ## Products - **Kaspi Bank Services** (Contact for pricing): Comprehensive digital banking services including savings accounts, loans, and credit cards. - **Kaspi Shopping** (Varies by product): Online shopping platform with installment purchase options for a variety of products. - **Kaspi Payments** (Free for most transactions): Convenient utility and bill payment services through a single platform. ## Services - **Credit Purchase Plans** (Contact for quote): Flexible installment plans for purchasing goods and serv
Sections in the file
Areas of work
Keywords it claims
Technologies
Performance
Excellent
Accessibility
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Individuals, Small Businesses, Professionals, Students · 18-54 · Kazakhstan
Company type
Public · actively hiring