Last updated: September 2026
Global rank: Worldwide · 2026-09
#223,970
AI visibility: Grade D
56
SEO health: Not audited
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Visits
179.3K
per month, estimated
Keywords
11.9K
ranking in Google
Organic share
100%
179.3K organic visits
LLMS.txt
Published
125 lines AI engines can read
You're seeing the free preview of bandai.com
bandai.com Company Profile
Bandai started out making simple toys in postwar Japan and grew into one of the biggest names in character goods. They license popular anime, tokusatsu shows, and video game franchises then turn those into figures, model kits, and playsets that fans actually want. The company works closely with studios and game publishers so new releases hit shelves right when the shows or games launch. Over the years Bandai has buil…
Bandai Co., Ltd. was founded in 1950, about 76 years ago, and is headquartered in Tokyo, Japan. Its workforce is listed as between 5,001 and 10,000 employees. Its profile files it under Media, Entertainment & Gaming, with further tags for Retail, E-commerce & Consumer Goods; Toys & Collectibles; and Anime & Merchandise. Total funding on record is Bootstrapped. Its tagline reads: "Making toys and collectibles from the shows and games people love".
- Sector
- Media, Entertainment & Gaming
- Headquarters
- Tokyo, Japan
- Founded
- 1950
- Employees
- 5001-10000
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
bandai.com Web Traffic Statistics
Key findings
- Bandai Co., Ltd. (Media, Entertainment & Gaming) is ranked #223,970 worldwide in our September 2026 domain ranking, down 23,144 places from #200,826 in August 2026.
- It is estimated to receive about 179,300 visits a month from search, 100% of it organic, across 11,900 ranking keywords.
- Its AI visibility score is 56 out of 100 (grade D), with a published llms.txt of 125 lines.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #223,970 | ▼ 23,144 |
| August 2026 | #200,826 | ▲ 11,383 |
| July 2026 | #212,209 | ▼ 6,022 |
| June 2026 | #206,187 | — |
| May 2026 | #206,187 | ▲ 21,225 |
| April 2026 | #227,412 | ▼ 792 |
| March 2026 | #226,620 | ▼ 272 |
| February 2026 | #226,348 | — |
What this company does
Bandai started out making simple toys in postwar Japan and grew into one of the biggest names in character goods. They license popular anime, tokusatsu shows, and video game franchises then turn those into figures, model kits, and playsets that fans actually want. The company works closely with studios and game publishers so new releases hit shelves right when the shows or games launch. Over the years Bandai has buil…
bandai.com Traffic and Visitor Engagement
bandai.com draws an estimated 179,300 visits a month from search engines. Effectively all of it is organic — about 179,300 visits from unpaid results. Spread across 11,900 ranking keywords, that averages roughly 15 organic visits per keyword.
Monthly visits
179.3K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
179.3K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
bandai.com AI Visibility
On our AI visibility scale bandai.com earns 56 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (16/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
5/8 core fields
Not scanned yet
Not scanned yet
Not detected
Fix these first
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bandai.com LLMS.txt
The llms.txt on bandai.com runs to 125 lines (5,287 characters) across 12 sections, last generated in August 2026. It introduces the site as "bandai.com". It tells AI engines the business works in Toys & Collectibles, Anime Merchandise and Model Kits. It describes 3 products, including Gunpla, S.H.Figuarts and Tamashii Nations. The keywords it claims start with "toys", "figures", "gunpla" and "anime".
Status
Published
AI engines can read it
Lines
125
In the file
Size
5.3K
Characters
Sections
12
Updated Aug 29, 2026
What the file says
# bandai.com ## About Bandai started out making simple toys in postwar Japan and grew into one of the biggest names in character goods. They license popular anime, tokusatsu shows, and video game franchises then turn those into figures, model kits, and playsets that fans actually want. The company works closely with studios and game publishers so new releases hit shelves right when the shows or games launch. Over the years Bandai has built strong relationships with creators at Sunrise, Toei, and Capcom, giving them first crack at new properties. Their Gunpla line alone keeps model builders busy with constant new Gundam kits and tools. Retail partners around the world stock Bandai products because the brand moves fast and rarely sits on shelves. The firm also runs its own online shops and fan clubs that give collectors early access and exclusive colorways. Manufacturing happens mainly in Asia with tight quality control so the plastic and paint jobs meet collector standards. Bandai keeps expanding into digital too, offering apps that let owners scan and customize their figures. They sponsor events and tournaments that bring hobbyists together in person. **Areas of Work:** Toys & Collectibles, Anime Merchandise, Model Kits ## Things to Remember - **Website:** https://bandai.com - **Address:** Tokyo, Japan - **Contact:** - **Phone:** - **Hours:** - **Timezone:** - **Currency
Sections in the file
Areas of work
Keywords it claims
Technologies
None listed
Products it tells AI about
- GunplaContact for pricing
- S.H.FiguartsContact for pricing
- Tamashii NationsContact for pricing
Competitors it names
Company type
Private
bandai.com Organic Keywords
Google lists bandai.com for about 11,900 keywords, which together bring an estimated 179,300 organic visits a month.
Ranking keywords
11.9K
Found in Google for this domain
Visits they bring
179.3K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
bandai.com Competitors and Alternatives
Bandai Co., Ltd.'s company profile names hasbro.com, mattel.com, lego.com and funko.com as competitors. Its own llms.txt adds jakks.com. Outside its market, the domains ranked closest to it in our worldwide ranking are adderglobal.com, kanker.nl, guard.com and serverhive.com.
bandai.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
bandai.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for bandai.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
bandai.com SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Companies ranked next to bandai.com
Neighbours of #223,970 in our worldwide ranking — each with its own report.
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