17thst.com — May 2026 traffic, keywords & AI visibility

17thst.com draws an estimated 12,700 visits a month from search engines. Effectively all of it is organic — about 12,700 visits from unpaid results. Spread across 279 ranking keywords, that averages roughly 46 organic visits per keyword.

On our AI visibility scale 17thst.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

The llms.txt on 17thst.com runs to 172 lines (6,934 characters) across 12 sections, last generated in May 2026. It introduces the site as "17th Street Surf Shop: Surf, Skate, & Style Since 1970". It tells AI engines the business works in Surf Retail, Skate Retail and Apparel & Gear. It describes 5 products, with prices such as Surfboards at $400-$1200, Skateboards at $60-$200 and Wetsuits at $200-$500. Services it lists include Board Repairs, Gear Fitting, Custom Orders and Lessons Referral. The audience it names is Surfers, skaters, beach families, tourists, aged 13-45 (Virginia Beach, Virginia, USA). Technologies it mentions include HTTPS. The keywords it claims start with "surf shop Virginia Beach", "skate gear", "surfboards for sale" and "wetsuits VB".

# 17th Street Surf Shop: Surf, Skate, & Style Since 1970

## About
17th Street Surf Shop stands as a cornerstone of Virginia Beach's beach culture, dishing out premium surf and skate gear since 1970. They've got four spots around town, making it easy for folks to snag the best boards, wetsuits, and apparel that hold up in real action. It's all about that quality pick—nothing but brands pros trust, with staff who know their stuff from personal rides.

They serve up everything from beginner setups to high-end custom boards, hitting the sweet spot for locals chasing waves or grinding rails. The vibe is pure East Coast surf shack, where you can count on fair deals and gear that lasts through seasons of salt and sun. Expansion to multiple locations shows their grip on the market, keeping the community stoked year-round.

Beyond sales, they're woven into the scene, supporting events and riders who rep the area. For families, tourists, or hardcore athletes, 17th Street delivers style with substance, proving why they've thrived for over five decades in a tough retail game.

**Areas of Work:** Surf Retail, Skate Retail, Apparel & Gear

## Things to Remember
- **Website:** https://17thst.com
- **Address:** Virginia Beach, Virginia, United States
- **Contact:** 
- **Phone:** 
- **Hours:** 
- **Timezone:** EST
- **Currency:** USD
- **Company Type:** Private
- **Employees:** 11-50
- **Reven

Google lists 17thst.com for about 279 keywords, which together bring an estimated 12,700 organic visits a month.

The latest technical audit of 17thst.com scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

17th Street Surf Shop's company profile names https://www.eater.com, https://www.yelp.com, https://www.tripadvisor.com and https://www.zagat.com as competitors. Its own llms.txt adds https://www.opentable.com and https://www.foodandwine.com. Outside its market, the domains ranked closest to it in our worldwide ranking are dlrk.dk, ihaskin.ru, supervending.ru and tocdco.net.

https://www.eater.com

https://www.yelp.com

https://www.tripadvisor.com

https://www.zagat.com

https://www.opentable.com

https://www.foodandwine.com